Avoid getting your item wet. Water dries the leather out and a heavy soaking can also penetrate under the sealer I use and cause the dye to run. However if you do accidentally get it wet, allow it to dry in the shade on it’s own and make sure you give it a good condition afterwards with a high quality leather conditioner - this will help restore its pliability and its moisture resistance.

The more sun your item sees the darker it will go, so if you want to keep it light in colour, avoid long exposure to the sun. I personally believe leather looks better over time.

I recommend using a leather conditioner regularly to help your item maintain its moisture resistance. I personally use Fiebings Aussie Leather Conditioner.